Wednesday, August 26, 2020

Sociology Induction Essay Example for Free

Human science Induction Essay The article I have decided to investigate is With Knife Crime on the Increase its straightforward by Michael Godfrey. The article talks about the expansion in blade wrongdoing among young people in the British isles and cases that it is an absence of regard that has caused this, guaranteeing guardians are to blame for endeavoring to prevail upon their youngsters as opposed to defining clear limits and upholding rules. Vicious wrongdoing impacts all citizenry contrarily, and increment in blade wrongdoing makes individuals from the overall population become suspicious and apprehensive for their security. It makes individuals less inclined to need to travel anyplace alone or around evening time and furthermore to diminish the measure of resources they keep with the rest of their personal effects so as to abstain from being robbed. Additionally, taking a gander at blade wrongdoing from a progressively large scale point of view, one might say that expansion in wrongdoing costs our general public financially (the administration paying to keep them in packed correctional facilities) and socially (making a negative picture to different nations/social orders and unsafe generalizations). As indicated by an ongoing report by the adolescent equity board, relative neediness among youngsters has made many retreat to savage wrongdoing so as to get the things they want (iPods and cell phones) this joined with poor guardians is making kids/teenagers who grow up to be broken citizenry. Marxists would guarantee this is the white collar class/high societies shortcoming, that the average workers are so altogether mistreated this is just anticipated. They would credit this expansion in blade wrongdoing among dominatingly common laborers guys as brought about by the absence of chances gave to those lower attributed status. Be that as it may, the New Right would almost certainly accuse this expansion of viciousness for the ascent in separate and the disintegration of the conventional family unit. Increasingly more of todays youth (particularly regular workers people) are raised in single-parent families, common organization families and progressively whimsical circumstances. The new right accept that is this absence of steadiness that obstructs legitimate essential socialization and permits todays youth to be improperly mindful of the impact of their enemy of social conduct on bigger society. Numerous sociologists accept that a progressively steady home life and better training would assist with keeping youngsters off the lanes and away from fierce wrongdoing. Others state that a firmer hand at home keeping them in line would likewise help. In any case, it has been demonstrated that upholding rules all the more carefully doesn't successfully demoralize blade wrongdoing, this was appeared in Ireland where punishments and jail sentences have been expanded there was no improvement found in the measure of blade wrongdoing submitted. Notwithstanding, numerous individuals additionally scrutinize Marxists for concentrating on the whole on class struggle and not considering different focuses into their hypotheses (family breakdown, monetary downturn) Marxists neglect to consider increment in blade wrongdoing among the high societies and make those of lower class the people in question. The New Right are likewise vigorously condemned for their extraordinary spotlight on the family and their inclination to censure the casualties for the issue. The New Rights perspective on the family is ideological and neglects to see the benefits of bringing kids up in a more broken family than the customary grain parcel family perfect of gone occasions, they neglect to consider some other focuses.

Saturday, August 22, 2020

Free Essays: Candides Metamorphosis :: Candide essays

Candide's Metamorphosis         In Voltaire's novella, we see the fundamental character, Candide, as being brash and rather naïve. However, Candide in the end liberates himself from the shackles that trouble his dearest savant Pangloss and different characters become friends with en route. Candide's excursion back to Cunegonde become a methods for him to rise up out of his purposeful adolescence.     Candide, which Cassell's French Dictionary characterizes as open, would extraordinarily sum up who the fundamental character is to be seen as. He will shape his own sentiments all through the story to resemble any other person's that would appear to please him. His confidence is placed in various individuals who he meets along his movements, as he attempts to discover his way back to Cunegonde. He considers things to be others would educate him to see them. What's more, however it very well may be challenged that he is as yet the equivalent toward the finish of the book, I will contend that he turns into the most liberated from his own chains of deliberate youthfulness than any of his companions and friends.   The book first beginnings off with Candide clinging to each thought put before him by Pangloss. He is held hostage by probably the most unusual types of thinking formed by Professor Pangloss. In Chapter 1, Pangloss purports that our noses were made to convey scenes, so we have displays, and that since pigs were made to be eaten, we eat pork all the all year. This legitimization is absolutely odd and couldn't be applied to any sensible method of thought (particularly the last mentioned, which would be immediately excused by Vegans, Vegetarians, Muslims, and Jews!). After Candide is in the end expelled from the place of Baron Thunder-ten-tronckh, he is taken in by James (the Anabaptist). In the wake of finding Pangloss in a pathetic state, in the end Candide, James, and Pangloss set off to Lisbon. As James suffocates, Pangloss prevents Candide from sparing the Anabaptist by saying that the Lisbon harbor was made intentionally for this Anabaptist to suffocate here. These statements repr esent the kind of intuition found in Voltaire's day. This was the sort of reasoning that the Enlightenment way of thinking was attempting to escape from, and the kind of rubbish Candide will challenge somewhat toward the end and before long split away from.

Sunday, August 16, 2020

How Modafinil Promotes Wakefulness

How Modafinil Promotes Wakefulness Addiction Drug Use Prescription Medications Print How Modafinil Promotes Wakefulness By Naveed Saleh, MD, MS twitter linkedin Naveed Saleh, MD, MS, is a medical writer and editor covering new treatments and trending health news. Learn about our editorial policy Naveed Saleh, MD, MS Medically reviewed by Medically reviewed by Steven Gans, MD on January 26, 2020 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on February 24, 2020 Photographer / Getty Images More in Addiction Drug Use Prescription Medications Cocaine Heroin Marijuana Meth Ecstasy/MDMA Hallucinogens Opioids Alcohol Use Addictive Behaviors Nicotine Use Coping and Recovery Modafinil, also known by its brand name Provigil, is a central nervous stimulant that has been approved by the U.S. Food and Drug Administration to treat daytime sleepiness in individuals who have conditions that include narcolepsy, shift work disorder, and sleepiness caused by medical conditions such as sleep apnea. However, it is also sometimes misused without a prescription. Plenty of people misuse cognitive-enhancing or psychostimulant drugs in a nonprescription capacity in order to increase productivity, combat fatigue, and help with intellectual challenges.  Although abuse of cognitive-enhancing drugs like amphetamine, methylphenidate, and modafinil is typically associated with university studentsâ€"an estimated 7 to 20% of U.S. college students have reported misusing the drugs. However, it is not uncommon for other groups of people misuse these drugs as well.  For example, 8.9% of surgeons surveyed in Germany reported the nonprescription use of cognitive-enhancing drugs. Modafinil is supposed to be less addictive than other psychostimulants like amphetamine, but some evidence suggests that dependence and abuse are possible.?? However, modafinil can cause some serious adverse effects and should be taken only when prescribed by a physician. What Is Modafinil? Modafinil is sometimes called a wakefulness-promoting agent.  Researchers believe that this drug works by increasing the synaptic availability of neurotransmitters like monoamines, catecholamines, dopamine, serotonin, adenosine, and noradrenaline. Modafinil affects the hypothalamus, hippocampus, and amygdala which are parts of the brain. Modafinil is a tablet taken by mouth usually once-a-day.?? Most people who work during the day take the drug in the morning on either a full or empty stomach. However, shift workers who take the drug to promote wakefulness take the drug before their shifts begin. What Does Modafinil Treat? Modafinil is used to treat problems with sleep, arousal, and wakefulness. Some conditions treated with modafinil include the following: NarcolepsyShift-work sleep disorderObstructive sleep apneaTraumatic brain injuryAdjuvant treatment of depressionADHDSedation due to medications Adverse Effects Modafinils most common adverse effects include the following: VomitingNauseaAgitationAnxiety Other adverse effects include the following: InsomniaDiarrheaConstipationSweatingHoarsenessDifficulty breathingChest painIrregular heartbeatHallucinationRashBlistersHivesSuicidal ideation (thoughts of suicide) Some of these adverse effects are scary and dangerous so be sure to contact your physician if you experience any of them. If you are having suicidal thoughts, contact the National Suicide Prevention Lifeline at 1-800-273-8255 for support and assistance from a trained counselor. If you or a loved one are in immediate danger, call 911. Additionally, some of these adverse effects such as insomnia, restlessness, chest pain, nausea, and confusion may result from overdose with modafinil. If you suspect an overdose, call emergency services or contact a physician immediately. Contraindications   Modafinil isnt for everyone, and before your physician prescribes you this medication, you should inform her of the following: Allergy to modafinil or armodafinil (an enantiomer of modafinil)Antidepressant medications including SSRIs, TCAs, and benzodiazepinesAntiseizure medications like phenytoin and carbamazepineAntifungal medications like itraconazole and ketoconazoleIllicit drug misuse or dependenceVitamins, nutritional supplements, and herbal supplements People who have unstable angina or recently had a heart attack shouldnt be given modafinil. Furthermore, its unclear the effect that modafinil has on the seizure threshold. Thus, modafinil should be used with caution in people with epilepsy and other seizure disorders. There are no long-term studies on the effects of modafinil on the brain. A physician must carefully consider whether to prescribe modafinil and weigh the benefit of its stimulant properties with potentially adverse effects. Although modafinil is probably less addictive than other stimulants like amphetamines and methylphenidate, it still can likely lead to dependence.   Please understand that every time a physician makes the decision to prescribe modafinil, this decision is patient specific. In other words, if youve prescribed modafinil or any other psychostimulant, this prescription is only for you. You shouldnt share or sell modafinilâ€"or any prescription drug for that matter.  Such diversion is harmful and illegal.   A Word From Verywell Modafinil can be effective for promoting wakefulness when taken as prescribed. Follow your doctors instructions. Do not take your medication in a larger dose, more frequently, or for a longer period of time than you have been instructed to do by your doctor. This medication should also not be used as a substitute for adequate sleep. Continue maintaining good sleep habits and get enough rest each night while you are taking this medication. If you are still struggling to maintain wakefulness even when taking modafinil, talk to your doctor about your symptoms and treatment options.

Sunday, May 24, 2020

A Brief Note On The And Arm Architecture Essay - 1592 Words

x86 vs ARM Architecture Subtitle as needed (paper subtitle) Kishan Raguras School of Engineering University of Portsmouth Portsmouth, England up822300@myport.ac.uk Sailendra Galami School of Engineering University of Portsmouth Portsmouth, England up826449@myport.ac.uk Abstract— In this piece of coursework, we will be looking at the differences of 2 sets of processors. x86 and ARM architecture, and CISC and RISC. We will also be considering how they are used in different electronic devices. And then finally, we will be talking about what â€Å"Pipelining† is and how it has effected electronic devices to this day. Keywords—component; formatting; style; styling; insert (key words) I. INTRODUCTION (HEADING 1) There are two main types of architectures in the present day which are the x86 and ARM architecture. These architectures are commonly used in modern technology within their processors to execute instructions to meet their functionality. II. X86 ARM ARCHITECTURE The ARM processor is from a family of Central Processing Units that is based on the Reduced Instruction Set Computer (RISC) architecture which was developed by Advanced RISC Machines. However, the ARM architecture was originally developed by Acorn Computers, who currently own the company ARM Holdings, during the 1980’s. ARM manufactures both 32-bit as well as 64-bit RISC multi-core processors. The RISC processor was designed to perform less types of computer instructions, for the processor to work at a muchShow MoreRelatedMotif Of Memento Mori1404 Words   |  6 Pagessocial status are used to remind people the fragility of their lives and how vain were the glories of earthly life, just the meaning of Memento mori. [4] Usually, the most obvious Momenti mori motif we can find is usually in funeral art and architecture. And these places are also the earliest and most common to express something about death. For Memento mori is directly related to death and thus extended to the concept of ars moriendi ’The Art of Dying ’. Among the memento mori motifs, skull isRead MoreThe Hidden Meanings Within Michelangelo s The Creation Of Adam2224 Words   |  9 Pagesscene along the middle strip on the Sistine ceiling illustrating stories from the book of Genesis. This scene portrays the Biblical episode when God creates the first man, Adam. Many people recognize the image of God wrapped in cloth extending his arm and pointing towards a naked figure, Adam, who is equally extending his finger to meet God’s. However, their fingers do not touch. They instead remain electrifyingly close in a way that seems as if their fingers could collide at any moment. While manyRead MoreHumanities11870 Words   |  48 Pagescomplex topic to deal with and it is impossible to have a truly comprehensive discussion on the topic in such a brief essay. 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For 11 months, we systematically gathered observational data by taking ï ¬ eld notes, keeping ï ¬ eld diaries, using visual materials, and conducting interviews. The participants gave us permission to tape the interviews, which generally lasted from one and a half to two hours. We used four different strategies for conducting these interviewsRead MoreArt as an Embodied Imagination22095 Words   |  89 Pagesparticipation i n a speciï ¬ c cultural context, systematic data collection, and recording in natural settings (Arnould 1998; Arnould and Wallendorf 1994; Joy 1991; Stewart 1998). For 11 months, we systematically gathered observational data by taking ï ¬ eld notes, keeping ï ¬ eld diaries, using visual materials, and conducting interviews. The participants gave us permission to tape the interviews, which generally lasted from one and a half to two hours. We used four different strategies for conducting these interviewsRead MoreWhy Can Not One Change Time? By Tom Stoppard2011 Words   |  9 PagesBut in the end they have both completely different conclusions. Cousin’s compliments and enhances the idea of time and how the past and present are overlapped and create something out of time, chaos and from chaos freewill; while Fleming’s article notes time is overlapped but attempts to to prove that it is not a major theme nor important to the story or characters of Arcadia. The portrayal of different time periods, the early nineteenth century and the present time period in Arcadia reveals a progressionRead MoreDO WE NEED WAR PHOTOGRAPHY1800 Words   |  8 Pageshave war photography, the truth can be twisted or even created. Did this historical event really happen, it looks real? But actually its two images put together to create a representation of a fictitious event. IRAQ Blair in Iraq – 2006 - the visual arm of protest† (Hall, 2013) In today’s world where children can immerse themselves in a games console and an Xbox game ‘Call of duty’ (just to name one game of many) and absorb themselves in a realistic virtual war. Are they becoming desensitized toRead MoreComparisons and Contrasts of Windows Ce, Windows Xp, and Linux3869 Words   |  16 Pagesmaking considerable strides in the business world, Microsoft still dominates where it counts, market share. Microsoft is an amalgamated goliath with a huge user base, Linux is open source scattered over 500 various distributions. This paper will give a brief overview of Windows XP, CE and Linux operating systems, followed by an assessment of their respective similarities and/or differences. Windows XP Microsoft s initial foray into a windows system began with what was called the Interface Manager

Wednesday, May 13, 2020

Two Collected Solutions Of Einstein s Equation - 1561 Words

Two collected solutions of Einstein’s equation in general relativity Author: Konglong Wu (2012301020067), Wenjie Wu (2014202020002) Abstract: Einstein’s equation is published by Albert Einstein in 1915, which is a geometric theory of gravitation. 100 years has been passed, there are many solutions in some special cases have been solved by many great physicists. So this paper aims to the collection of some of the solutions and have some comparison in some degrees. 1 Introduction to Einstein’s equation The Einstein’s equations are the set of ten partial differential equations that relate the geometry of spacetime and the presence of mass-energy. It is the leading theory that describe the interaction of gravity. The formula of Einstein’s equation is, Any metric whatsoever is a solution of (1) if no restriction is imposed on the energy -momentum tensor, so we must first make some assumptions about . Beyond this we may proceed, for example, by imposing symmetry conditions on the metric, by restricting the algebraic structure of the Riemann tensor, by adding filed equations for the matter variables or by imposing initial and boundary conditions. A metric could be called an exact solution if its components could be given, in suitable coordinates, in terms of the well-known analytic functions (polynomials, trigonometric functions, hyperbolic functions and so on). It may be pointed out that certain solutions have played very important roles in the discussion of physicalShow MoreRelatedPhysics Of Kepler s 3rd Law1972 Words   |  8 Pagesand Motion Ethan Jones 12PHC SJA â€Æ' TASK 1: a) b) Equation of line: y = 0.6656x + 8.4604 Therefore gradient = m = 0.6656 R^2= 1 log T^2/r^3 =c logT^2-logr^3=log⠁ ¡c 3 log⠁ ¡Ã£â‚¬â€"r=2logT-logcã€â€" ∠´logr=2/3 logT-1/3 logc y=mx+c m=graident m= 2/3 ∠´graident=0.6666 The gradient collected from the graph shows 0.6656 whereas the value that Kepler’s 3rd law shows is 0.6666. This difference can be explained due to the fact that some of the Data collected for the graph could be slightly incorrect. The orbitalRead MoreResearch Methodology16940 Words   |  68 PagesRESEARCH METHODOLOGY S. Rajasekar School of Physics, Bharathidasan University, Tiruchirapalli – 620 024, Tamilnadu, Indiaâˆâ€" P. Philominathan Department of Physics, Sri AVVM Pushpam College, Poondi, Thanjavur – 613 503, Tamilnadu, India V. 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To obtain permission(s) to use material from this work, please submit a written request to Pearson Education, Inc., Permissions Department, One Lake Street, Upper Saddle River, New Jersey 07458. Many of the designations by manufacturers and sellers to distinguish their

Wednesday, May 6, 2020

Too Connected to Social Media Free Essays

Are we too connected? Last Monday was just an average Monday. My friend sent out a tweet about her new art show and so I wall posted her via facebook about the time and location in which she replied via a comment saying that she would give me a call. She followed up with a voicemail message and an invitation email, sent to my personal account of course. We will write a custom essay sample on Too Connected to Social Media or any similar topic only for you Order Now I then texted her telling of my availability and keenness to see her recent work. At the end of my Monday something occurred to me; actually it was more like I was slapped in the face by the hand of modern technology. I had seemingly been communicating all day and yet somehow connected with nobody. I myself am an avid enthusiast of the joys of modern technology so you can see why I did not absorb this epiphany with composure. Speaking as an 18-year-old girl whose middle school years were marked by the likes of MySpace I feel as if I am very well educated on the topic of digital communication. I have experienced first hand the infectious, consuming nature of social media sites. The internet allows me to instantly connect with my overseas relatives and at the same time sucks me into a vortex of procrastination. It would appear that somewhere between windows 98 and the ipad3 we as a society have manipulated ourselves into a constant state of flux; endlessly devoted to the idea that we must always be connected. Digital Libraian and fournder of the Internet Archive Brewster Kahle explains, â€Å"A lot of our brain, a lot of our worth to the world, a lot of our memories, are actually not in our heads anymore. They’re actually in the Web, in the weave, in the interconnections, the friends that we can touch at a moment’s notice. That’s who makes us powerful. â€Å" It would appear that for most of us technology is no longer just a tool. It is a family photo album, it’s our workspace, it’s dinner with friends at six. Teenagers change their profile page to reflect their ever-changing adolescent identities. Mothers are swapping recipes and parenting advice online. Singles are reaching out, exposing who they are in search for love. Businessmen are uploading their resumes virtually in order to climb the corporate ladder. Technology has become inherent to the way in which we function daily. As this urgency to contact one another grows so to does the need to disconnect. Things are not as intimate as they once were. It would seem that we’re almost always in a public space even from the privacy of our homes. This idea that we are always connected is in reality a false problem. You can turn the switch off, unplug, shutdown and so on. When is the last time you went without a piece of technology? Why we do rely on technology like an emotional crutch, supporting our need to interact? Technology will continue to rapidly grow and so too will knew and wonderful ways to connect globally. With this we must train ourselves. It is a hard truth, but we do not need to know what everybody is doing at every point of the day. It is a matter of quality vs. quantity. Sometimes you have to step away from the faceless monitor, let your IPhone run flat, stop sharing life so candidly and instead enjoy the simplicities How to cite Too Connected to Social Media, Essay examples

Monday, May 4, 2020

Planning and Evaluation Event Management

Question: Discuss about the Planning and Evaluation for Event Management. Answer: Introduction: This report emphasizes on the planning and evaluation of the performance of three events namely Christmas market, conference and wedding. Besides this, internal and external analysis of the events is also done by the use of SWOT analysis. The Christmas market named Pyrmont market in Sydney provides variety of products to customers to enhance the shopping experience for them at the market. It provides gifts and food stalls along with the execution of the live performances at the stage and street during Christmas. In addition to this, petting zoo is also considered a attraction point for children as they get an opportunity to handle and feed the domesticated animals. This market is organized once in a year during Christmas in order to offer different products and entertainment services to families who visited the market. It includes entertainment, food stalls and stalls for children of different activities like games, rides and swings. This is the main attraction for children. In addit ion to this, this market is also organized to raise funds from different charity activities. It has been organized from past three years as it gain support from the neighboring villages and local communities. Besides this, there is also a presence of Santa Clause which sings different jingles and give gifts to children. Pyrmont is the market that attracts large number of people by spreading awareness related to different activities carried out in the market. The Pyrmont market has raised $62000 from charities in the year 2013 (City of Sydney, 2016). The 5th International Academic Conference is held in Sydney in the year 2016 by University of Sydney . This conference provides information related to contemporary academic practices and identities in a complexities and multiplicity. This conference focuses on the academic practices carried out by the university and the way in which it is beneficial for the students and staff (The University of Sydney, 2016). Wedding and Events of Australia emphasizes on providing information related to recognizing needs of elite brands in the Australian wedding market. It also delivers good experiences to brides on their wedding day. It is the member of that organization which provides support business network for wedding industry (Wedding Expos Australia, 2016). SWOT Analysis The Pyrmont Christmas Market provides full entertainment to families in afternoon. Besides this, it is also supported by neighbouring villages and local communities as it raise funds for charity purpose. Besides this, it also attracts children by providing variety of food stalls, Santa Clause and gifts. Along with this, another strength is that there is an organization of live performances of dance and music on stages and streets (Shone and Parry, 2004). Besides this, the strength of academic conference is that it facilitates in providing information related to the changes that could be bring in the organization in order to attract more number of students. Besides this, it also facilitates in upgrading the skills and abilities of the staff which in turn helps in providing information related to contemporary issues in education. This also provides information related to new technologies used by other institutions for developing new skills in students as per the requirement in the industry (Jordan and Truly, 2016). In addition to this, the strength of the wedding event is that the organisation focuses on providing best suppliers to the brides so that they look special and beautiful and become centre of attraction on the occasion of their wedding. In addition to this, it also help customers to book a venue, caterers and other personnel by making an order online. Besides this, customers can select different vendors by comparing their services and select the best supplier (Bowdin, 2010). Weaknesses The weakness of a Christmas market is that it is organized during the month of Christmas and once in a year to celebrate the festival. In addition to this, the weakness of the wedding event is that it focuses on organizing of the different activities which are related to the wedding ceremony. Along with this, it focuses on the background of the bride and groom at the time of organizing the wedding ceremony. Besides this, the academic conference is organized for the purpose of catering to the needs of academicians, teachers and students. It is the conference organized for the purpose of providing information related to the activities to be pursued in the University of Sydney for approximately 2 to 3 days (Raj and Musgrave, 2009). Opportunities The Pyrmont Christmas Market attracts large number of visitors as it provides facilities to them at free cost. The main reason behind it is that it is organized to celebrate the Christmas festival. When the event is organized John Street is closed. The other reason to attract more number of visitors is that variety of events is organized in this Christmas market. This is the reason that customers from all ages are attracted towards the Christmas market (Mallen and Adams, 2013). The 5th International Academic Conference has an opportunity to make comparison of the activities carried out in the University of Sydney with other Universities. Besides this, it can also focuses on different contemporary academic issues that are faced by the academic universities in the world which helps in attracting more number of visitors in the conference as it facilitates in providing knowledge to them (Masterman, 2014). Wedding and Events of Australia has an opportunity to organize bridal fairs which results in increasing the customer base of the company and thereby its sales and profits. In addition to this, organization of bridal expos also facilitates in providing information related to prices and features of different activities carried out in the wedding under one roof. This helps in attracting more number of brides to the event (Bowdin, et al. 2012). Wedding and Events of Australia have a threat of competition from different players in the market such as Wedding Planning Association of Australia and Wedding Expos Australia. Along with this, it is also necessary for the organization to bring new suppliers with new ideas and thoughts as per the changes occurred in the fashion industry and preferences of consumers (Damster and Tassiopoulos, 2005). There is a presence of intense competition for Pyrmont Christmas market as there are large number of markets organized during the Christmas in different regions of Australia such as Christmas Twilight Market and so on (Jones, 2014). Various conferences are held in the region related to academic domain which focuses on different issues faced by the education industry in the region which might be a threat for the conference organized by University of Sydney. It is essential for the University to organize conferences on different issues at regular intervals in the city for the purpose of spreading awareness regarding the changes taken place in the business environment for the purpose of sustaining in the market place (Anderson, 2010). The concept for organizing the Christmas market is that it emphasizes on the occurrence of different activities such as stalls, petting zoo, live performances and so on to provide entertainment to the families that visit the Christmas market (Saayman, 2012). The concept behind organization of the academic conference is to provide and spread information related to the changes occurred in the business environment that has a significant impact on the activities of the education industry. It also emphasizes on the changes adopted by the educational institutions to cope up with the changes (Damm, 2011). The concept of the wedding event is to provide information related to the sources required and the activities that needs to be carried out in the wedding event such as information related to latest trends in clothing, catering services and decoration services. It provides information related to plan a wedding in an effective manner (Bladen, et al. 2012). Australians spend approximately $2000 in the holiday season to celebrate Christmas in a unique manner. Approximately $600 is spent on the Christmas gifts by Australian people during the festival season which is composed of 60% of their savings (Jordan and Truly, 2016). Besides this, the income for academic conference is composed of funding from sponsorships and registration of the visitors and speakers. The expenses include rent of the venue and internet, transport, food and conference pack. It is estimated that the expenses of the academic conference is approximately 40000. The income from the academic conference would be 71000 (Shone and Parry, 2004). The budget for wedding event includes cost for registration of wedding professionals that participate in wedding expo such as honeymoon, bridal dresses, florist, wedding photography, wedding cars music, make-ups and so on (Masterman, 2014). The objective of the Christmas market is to provide gifts to visitors or customers by Santa Clause. Besides this, the other objective of such an event is to provide different activities that provide entertainment to the visitors during festival (Saayman, 2012). The objective of wedding event is to provide information related to different wedding professionals to brides under one roof so that they can compare and select the best vendor (Bladen, et al. 2012). The objective of the academic conference is to provide knowledge regarding the changes taking place in the education industry and the strategies that can be adopted by professionals to meet the changes in order to remain competitive in the market (Damster and Tassiopoulos, 2005). Stakeholder Mapping Stakeholders are the entities that has an interest in the activities carried out in the event. The stakeholders of Christmas market include customers, traders and investors. The stakeholders of an academic conference include audiences, speakers and sponsors. The stakeholders of a wedding event include brides, sponsors and wedding professionals. These stakeholders get information related to the event by the use of promotional techniques by the organizer of the event in order to create a buzz among the customers and audiences of the events (Damm, 2011). The bid proposal for wedding event is 40000. The bisd proposal for the gifts in the Christmas market is $500. The bid proposal for academic conference is $30000. The main activities that are provided in Christmas market is chording of jingles, petting zoo and live stage performances and street performances and food stalls and gifts by Santa Clause. Besides this, the feasible activities that are included in conferences includes sitting arrangement, selection of the professionals to speak on a topic and provision of the adequate breaks for lunch, and selection of the feasible location to organize academic conference. Along with this, wedding event includes activities such as obtaining a list of wedding professionals and select the best professionals in order to increase the number of brides visiting the event. This results in increasing the brand value of the event (Masterman, 2014). In addition to this, the performance of the events such as Christmas market, wedding event and academic conference is evaluated by taking feedbacks from the audiences, visitors and customers and meet their needs in an effective manner in future. Besides this, it can also be evaluated by taking a broad picture of the number of visitors, customers and audiences visit in the event. This can be measured by viewing the number of registrations made in the event (Bowdin, et al. 2012). The Christmas event is a successful event organized in Sydney. The event has received positive feedback from the visitors. Besides this, the academic conference has attracted a large number of education professionals who put questions associated with the topic of the conference in front of the speakers and obtain justified answers to their questions. In addition to this, the wedding event has also results in achieving high volume of sales by the traders in the exhibition and considered as an successful event organized by the organizers (Bowdin, et al. 2012). The comparisons have been made between the set standards and actual performance after measuring the actual performance. After the comparison, if any deviations have been found out then corrective actions would be taken to meet the standard performance (Bowdin, et al. 2012). Conclusion It can be concluded that the report emphasizes on the SWOT analysis of three events such as Christmas market, wedding event and academic conference in order to gain knowledge regarding the factors such as internal and external factors that influence the activities carried out in the event for the purpose of achievement of customer satisfaction. This also results in increasing the number of the visitors in the event in next year. Besides this, there is also a discussion of the planning of such events next year in a successful manner. It describes that the stakeholders are different for these three different events. It can also be concluded that for organizing an event in a successful manner, there is a need of selection of the best activities which are aligned to the planned budget. References The University of Sydney. 2016. Academic Identities Conference 2016. [Online]. Available at: https://sydney.edu.au/education-portfolio/ei/getinvolved/aic2016/default.htm#.WFNbT9V97IU [Accessed on: 15 December 2016]. Wedding Expos Australia. 2016. Australias Favorite Wedding Expos. [Online]. Available at: https://weddingexposaustralia.com/ [Accessed on: 15th December 2016]. City of Sydney. 2016. Christmas in Pyrmont. [Online]. Available at: https://whatson.cityofsydney.nsw.gov.au/events/christmas-in-pyrmont [Accessed on: 15 December 2016]. Shone,A. and Parry, B. 2004. Successful Event Management: A Practical Handbook. Cengage Learning EMEA. Jordan, L.A. and Truly, D. 2016. Sports Event Management: The Caribbean Experience. Routledge. Bowdin, G.A.J. 2010. Events Management. Routledge. Raj, R. and Musgrave, J. 2009. Event Management and Sustainability. CABI. Mallen, C. and Adams, L. 2013. Event Management in Sport, Recreation and Tourism: Theoretical and Practical Dimensions. Routledge. Masterman, G. 2014. Strategic Sports Event Management: Third Edition. Routledge. Bowdin, G. et al. 2012. Events Management. Routledge. Damster, G. and Tassiopoulos, D. 2005. Event Management: A Professional and Developmental Approach. Juta and Company Ltd. Jones, M. 2014. Sustainable Event Management: A Practical Guide. Routledge. Anderson, J.L. 2010. Event Management Simplified. AuthorHouse. Saayman, M. 2012. Introduction to Sports Tourism and Event Management, An. AFRICAN SUN MeDIA. Damm, S. 2011. Event Management: How to Apply Best Practices to Small Scale Events. Diplomica Verlag. Bladen, C., et al. 2012. Events Management: An Introduction. Routledge.

Saturday, March 28, 2020

Management Practices free essay sample

Who are Managers A manager is someone who coordinates and oversees the work of other people so that organizational goals can be accomplished. A manager’s job is not about personal achievements-it is about helping others do their work. That may mean coordinating the work of a departmental group, or it might mean supervising a single person. It could involve coordinating the work activities of a team of people from different departments or even people outside the organization, such as temporary employees or employees who work for organization’s suppliers. A manager’s work may also include duties not related to coordinating and overseeing others’ work. A manager is one who contributes to the organization’s goals indirectly by directing the efforts of others-not by performing the task himself. We will write a custom essay sample on Management Practices or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page On the other hand, a person who is not a manager makes his contribution to the organization’s goals directly by performing the task himself. What is Management Simply speaking, management is what managers do. Management involves coordinating and overseeing the work activities of others so that their activities are completed efficiently and effectively, by the people responsible for doing them. According to Mary Parker Follett, â€Å"Management is the art of getting things done through people†. (by being with them) Two weaknesses of Mary Parker Follett’s Definition are:- 1. It uses the word â€Å"art† in defining management. To say that management is merely an art is to state a half-truth. Art deals with the application of knowledge. Management is not merely application of knowledge. It also involves acquisition of knowledge i. e. science. Management based on rules of thumb or intuition is not correct management. 2. This definition does not throw light on various functions of a manager. George R Terry defines management as a process â€Å"consisting of planning, organizing, actuating and controlling, performed to determine and accomplish the objectives by the use of people and resources. † This definition highlights:- 1. Management is a process-systematic way of doing things 2. Four management activities included in this process are: planning, organizing, actuating and controlling. 3. Planning means that managers think of their ctions in advance, which are usually based on some method, plan or logic, rather than on a hunch. Organizing means that managers coordinate the human and managerial resources of the organization. Actuating means that managers motivate and direct subordinates.

Saturday, March 7, 2020

Cheating with Technology

Cheating with Technology Educators are showing serious concern about cheating in high schools and for good reason. Cheating has become commonplace in high schools, largely because students are using technology to gather and share information in rather innovation ways. Since students are a little more tech-savvy than many adults, grownups are always playing catch-up when it comes to finding out what students are up to. But this technology-centered cat-and-mouse activity can be fatal to your educational future. Students start to blur the ethical boundaries and think it’s OK to do many things, simply because they’ve gotten away with them in the past. There’s a big catch to blurring the line when it comes to cheating. While parents and high school teachers might be less savvy than their students about using cell phones and calculators to share work, and too overworked to catch cheaters, college professors are a little different. They have graduate assistants, college honor courts, and cheat-detecting software that they can tap into. The bottom line is that students can develop habits in high school that will get them expelled when they use them in college, and sometimes students won’t even realize their â€Å"habits† are illegal. Unintentional Cheating Since students use tools and techniques that have not been used before, they might not always know what really constitutes cheating. For your information, the following activities constitute cheating. Some of these can even get you kicked out of college. Buying a paper from an Internet siteSharing homework answers via IMs, email, text messaging, or any other deviceUsing a whiteboard to share answersHaving another student write a paper for youCutting and pasting text from the Internet without citing itUsing sample essays from the InternetUsing text messaging to tell somebody else an answerProgramming notes into your calculatorTaking and/or sending a cell phone picture of test material or notesVideo recording lectures with cell phones and replaying during testSurfing web for answers during a testUsing a pager to receive information during a testViewing notes on your PDA, electronic calendar, cell phone, or other devices during a testStoring definitions in a graphing calculator or cell phoneBreaking into the teacher’s computer filesUsing a watch to hold notesUsing a laser pen to â€Å"write† and send answers If you’ve been transmitting answers to homework or test questions, there’s a pretty good chance you’ve been cheating- even though it might have been unintentional. Unfortunately, there’s an old saying that states â€Å"ignorance of the law is no excuse,† and when it comes to cheating, that old saying holds up. If you cheat, even by accident, you’re risking your academic career.

Wednesday, February 19, 2020

Drilling in the ANWR Essay Example | Topics and Well Written Essays - 500 words

Drilling in the ANWR - Essay Example This may be financially much more feasible to the country in general, but in the long term it can have some negative effects. This is because the drilling can cause a lot of problems to the natural habitat. The drilling will cause a damaged environment, one which can not be cured easily. Because of scarcity, choices have to be made on a daily basis by all consumers, firms and governments. For a moment, just have a think about the hundreds of millions of decisions that are made by people in your own country every single day. Take for example the choices that people make in the city of London about how to get to work. Over six million people travel into London each day, they have to make choices about when to travel, whether to use the bus, the tube, to walk or cycle – or indeed whether to work from home. Millions of decisions are being taken, many of them are habitual (we choose the same path each time) – but somehow on most days, people get to work on time and they get home too! This is a remarkable achievement, and for it to happen, our economy must provide the resources and the options for it to happen.† (Tutor 2 u) As the excerpt suggests that the government had the chance and job of making decisions and at times this can get very difficult. The government should have probably allowed for the exploration and the exploitation, however, should have also made sure that the habitat is preserved in the best way possible. These situations are pretty common for governments throughout the

Tuesday, February 4, 2020

Pharmacology Essay Example | Topics and Well Written Essays - 3000 words

Pharmacology - Essay Example reaches the targeted site, while the remaining fraction of the drug interacts with other sites, with consequences of inefficient drug delivery and undesirable side effects. Insufficient aqueous solubility and protein binding characteristics of that inhibit crossing blood brain barriers are two examples of the manner in which the relevance of some drugs in clinical therapeutics gets limited. It is against this background that pro-drugs and their utility in overcoming the limitations of bioavailability and pharmacokinetics profiles has become a significant subject of study in pharmacology (Shek, 1994). A look at the history of pro-drugs shows that understanding of pro-drugs and their pharmaco-kinetics in the human body came more as a result of after the introduction of the drugs for therapeutic purposes. The introduction of phenacetin as a therapeutic agent dates back to 1887, but it took till 1949 for the realization that paracetamol was the active metabolite of phenacetin, which resulted in the gradual erosion of phenacetin as a therapeutic agent to be replaced by paracetamol, demonstrating that many of the pro-drugs result from metabolism in the human body. (Pleuvry, 2006). This understanding of the possibility of enzymatic action to create active therapeutic agents has now become the basis of overcoming the problems of potential drug candidates demonstrating poor therapeutic effects, because of poor bioavailability and pharmacokinetic profiles. Kratz et al, 2008, define pro-drugs as â€Å"derivatives of a drug that are metabolized or activated in the body to release or generate the active drug – if possible at the site of action†. Thus pro-drugs are chemically modified versions of the pharmaceutical agent that needs to undergo a transformation in vivo for the release of the active drug. This feature of pro-drugs is employed to enhance the bioavailability and pharmacokinetic properties of pharmacologically potent compounds. In a majority of the cases

Monday, January 27, 2020

Technology In The Hospitality Industry

Technology In The Hospitality Industry Introduction This document explains the technological change which has happened in hospitality industry and in particular hotel industry. The impact of information technology in hotels is quite significant. It has not only given people knowledge as what to seek when looking for a hotel but also a whole preview as what is available in the market. This whole revolution of information technology has changed both the industry and the consumer. Industry has to become more transparent and competitive in order to satisfy customer needs. One needs to keep in mind the enormous variability of the technology rather than assume its determining powers. (Poster, 1995) Information technology is an inevitable part of any organisations functionality. If an organisation seeks to progress in industry then it has to be competitive and up to date in its technological needs. In a world wide technology survey (Hensdill, 1998), hoteliers and other consultants explained how the hotel industry lagged far more behind in terms of automation than other industries. This document will explain what has changed hotel industry from technological perspective and what the demands of consumers are in post modern era. 1.1 Claridges Hotel Claridges hotel is situated in Mayfair, in the heart of Londons west end just a few minutes walk from the shops and boutiques of Bond Street, South Molton Street and Oxford Street. It has 203 rooms including 67 suites. The Reading Room restaurant and The Foyer Designed by Thierry Despont. The Fumoir The intimate, candlelit bar is a push, sophisticated place to enjoy cocktail. Claridges Bar designed by David Collins plays host to Londons movers and shakers. (www.claridges.co.uk) The most important change in recent times is Gordon Ramsay at Claridges restaurant head by Head chef Steve Allen. It offers finest dining in London, celebrating flavourful combinations of the freshest ingredients which is designed by Thierry Despont it is sumptuous and elegant, but intimate. (www.claridges.co.uk) Claridges hotel has always been considered as living in modern era but very famous in royalty and celebrities for its iconic image. But in recent years there have been many changes which has mixed modernism and post modernism in Claridges and this is why author thinks it is the best example to show how information technology has had its impact on Claridges. 1.2 Claridges Hotel Website Claridges website provides facility to both its customers and partners in order to book hotel rooms, table at restaurant or for afternoon tea. Online presence of Claridges hotel is one of the main examples of post modern era. Now any type of customers can just go online and book room for them. Two or three years ago trying to find hospitality IT vendor with an e-mail address, never mind a website, were an almost futile search (Frew, 2000). There were many hotels which were still on the old phone/agent booking system. Now agents have live database in which they can see when to book and Claridges gets these bookings automatically. Dr. Martin Peacock argues that the systems currently being implemented in the hospitality industry emphasise the controlling side of technology: they provide performance measures; they work to restrict the options of both line managers and staff. As he suggests as well that this to be the cause for the irrelevance of management. 1.3 Gordon Ramsay at Claridges Restaurant Celebrity Chef Gordon Ramsay has his own restaurant in Claridges which is headed by Chef Steve Allen. In todays technology revolutionised era, it is very important to have someone famous to boost the brand. Most of the people know Gordon Ramsay through TV, newspaper and media and having his name with Claridges is key to enhance its brand name. People not only take it as a typical hotel but also a place to spend afternoon and dine out. According to Cline (2002) Hospitality ebusiness is destined to play an increasingly significant role and will have profound impact on the way hospitality business is conducted in the future. Literature 2.1 Research Methods There are various ways to perform research in order to understand technological requirements and changes in Claridges hotel. Dr. Martin Peacock has laid down three fundamental rules in order to choose and research on choice establishment. First, he suggested that it should be of interest of the author, secondly the fulfilment of the criteria of sufficient secondary data which is deemed possible. Finally, a possibility of primary data being available so that core reasons and suggestions can be presented in shape of an argument. This primary data can either be collected by talking to choice establishment or its customers. 2.1.1 Observations In order to understand and feel technological changes in Claridges, author visited the hotel himself and had afternoon tea in the hotel. Author also visited Gordon Ramsay restaurant and saw their seating plan and menu for customers and also understood how customers are being booked at the restaurant. Author also visited halls and visited bedrooms to understand and feel the same which a customer feels. Author understood that online customer booking facility is quite famous among customers due to ever changing consumer demands and post modern era. Claridges also provides online facility to its partner companies/agents to book for rooms/restaurants. 2.1.2 Interviews One of the primary research techniques is to interview the owner or people working in the choice establishment. It is also very important to take interview from customers so that proper analyses can be done. Author tried to book interview with IT staff of Claridges hotel but the concerned person in IT department was not available. So author has relied mainly on observations and secondary data. 2.1.3 Online Sources Main online sources used are hospitality journals available online, website of Dr. Martin Peacock, Claridges website and google search. 2.2 Limitations It was not possible to conduct survey with customers as Claridges does not allow external person to conduct any questionnaire survey with its customers without prior permission from higher management. It was not also possible to take interview with staff of claridges who can give insight about Claridges IT performance except few observational meetings with receptionist just to understand the functionality of basic information systems. Impact of Technological Innovation Technology has often been used as an instrument of control and the term itself has a link with the use of tools to control inanimate objects. Possibly the best illustration of the use of technology to control people is Zuboffs (1988) example of Benthams Panopticon. Here a prison is designed with glass walls and corridors radiating out like spokes from a wheel. The concept is that these corridors can be controlled by one guard situated at the centre of the wheel. The technology (in this case glass walls, a rotating chair and innovative design) is used to control the inmates. This is not an image totally distant from modern information systems within tourism and hospitality. (Chapter in Information and Communication Technologies in Tourism (edited by D.Fesenmaier), Springer, Wien, 2000) (Cultural tourism product emphasising on information and infrastructure, by Daniela Freund De Klumbis Wil Munster in Developments in the hotel industry: Design meets Historic Properties) Sector (significance of under ANOVA 0.000). Hotels had 68.6% in the enthusiastic user category, whilst restaurants could only count 41.9% in this group. (Martin Peacock, 1994) Modern information systems privilege a vision of technology which has close links with Benthams glass prison. In the NEDC working party report on competitiveness in tourism (1992), TGI Fridays use of technology to provide control and monitoring systems, is listed under Case Studies Best Practices. The same report also praises McDonalds use of systems. Baker et al (1998) suggested that the EPOS system developed for Bass Taverns removed the uncertainties of operative fraud and the black economy for public house managers. (Chapter in Information and Communication Technologies in Tourism (edited by D.Fesenmaier), Springer, Wien, 2000) This systematic standardisation of the hospitality product provoked a counter-movement inspired by consumers searching for hotels with unique or sophisticated and innovative characteristics, called boutique, design or lifestyle hotels. In the beginning of the 80s of the last century the term boutique hotel swept through the market and was used to describe unique 50-100 rooms properties, non chain-operated, with attention to fine detail and individual decoration in European or Asian influenced furnishings (literally a boutique as opposed to a department store). Sophistication and innovation explain the growth of the design and lifestyle hotel niches. In order to employ a generic term for these new niches, we will refer hereafter to the boutique, design and lifestyle concepts with the term lifestyle hotels. Being independent enterprises, lifestyle hotels join voluntary groups (membership affiliations, consortia) in order to benefit from the advantages of chains especially global marketing and promotion services, common packages and international reservation systems without having the disadvantages of chain box hotels like absence of management autonomy, architectural uniformity and standardized operational procedures (Yu, 1996; Andrew, 2001). Examples of these voluntary groups are marketing and sales reservation networks (e.g. SRS World Hotels) and free alliances. The confrontation of box and lifestyle hotels by means of Kotler ´s product levels shows clear differences between both concepts. On the core and facilitating product levels, box hotel companies present savings in building and staff costs due to the standards of performance as a major advantage to the hotel operator. In the marketing policy, the uniformity of the concept and the strong recognition of the brand are used to influence the consumers choice. Commoditization generates, within traditional segments, a feeling of security and familiarity. For the widely-travelled tourist, however, the stay in a box hotel turns into alienation and anonymity. Many of them share the experience of awaking in a hotel room while asking oneself: Where am I now? This negative guest experience, caused by impersonality, predictability and boredom, has led to an important loss of clients and turnover with box hotel companies. Table below shows us, by means of a confrontation matrix, the hotel guests main differences in choice criteria (Naber, 2002). BOX HOTELS LIFE STYLE HOTELS Demands quality guarantee Expects quality given the high quality level of lifestyle hotels Minimum standards Exceeding standards No annoying surprises Surprise-adventure-history Experiences are sought outside the hotel The hotel stay is an experience in itself Recognition of the product Recognition as a guest To feel at home by means of the hardware To feel at home by means of the software Reliable unique selling propositions Really unique selling propositions Familiar with the brand image Search for a specific identity (By Daniela Freund De Klumbis Wil Munster in Developments in the hotel industry: Design meets Historic Properties) What is key component to drive todays hospitality industry? Information technology is the key component which is driving hospitality industry. It has already revolutionised hospitality industry in post modern era and now it is driving it as major decisions are being taken and are based on Information systems provided by IT. Claims of overall increases in productivity caused by increasing use of information technology are difficult to justify empirically both at the local and the global level. US improvements in productivity can be linked directly to computer manufacturing (Anonymous, 1999) with productivity growth in other sectors stalled or falling. Landauer (1995) reported Roachs findings that information workers in the US (1960-87) had seen no increase in productivity. Martin Peacock and Humphery Shaw, (1996); Bytes and Bias suggests in this paper that the specific issue of the attitudes to new technology in the hospitality industry. Yet, outside the specific question of the industry, society too illustrates very ambivalent attitudes to new technology. One of the best illustrations of this is the Unabomber debate. The Unabomber is an American mail bomber who has attacked pro-technology targets (principally academics) over the last 18 years. Last year his manifesto was published in the Washington Post and other American publications (Anonymous, 1995). Technological change defines the horizon of our material world as it shapes the limiting conditions of what is possible and what is barely imaginable. It erodes taken-for-granted assumptions about the nature of our reality, the pattern in which we dwell, and lays open new choices. (Zuboff, 1988) New technologies do not spell the end of traditional technologies. The synthesiser has not replaced the piano. Each has their traditional and contemporary roles to fulfil. However, the advent of the synthesiser has effected the way in which we see and use the piano. It is something different to what it was. (Biggs, 1991) Tiles Oberdiek suggests in 1995 that modern technologies in short, behave like ecosystems. When we intervene here, unexpected consequences pop up there. As Tiles Oberdiek suggests in 1995 that on the other hand there are people who have become deeply pessimistic as a result of observing the path of so called technical progress. As they see it, we are strangely impotent in the face of, indeed are enslaved by, a pervasive technology that, ironically, we ourselves have made. Belonging to the primary tourism enterprises, the hospitality industry is an essential component of the cultural tourism product. Hospitality products need to fulfil customers needs on several levels (Kotler, 2003): (a) The core product answers the basic question: what is the buyer really buying? It refers basically to the benefits provided by the hotel to the consumer and not the features, e.g. room comfort and convenient location. (b) Facilitating products are those services or goods that must be present for the guests to use the core product, e.g. bellboy in a luxury hotel. (c) Supporting products are extra products offered to add value to the core product and help to position it through differentiation from the competitors, e.g. full-service health spa. (d) The augmented product includes atmosphere and customers interaction with the service organization and each other, e.g. lobby socializing. The augmented product is an important concept because it is in this level were the main differences arise between the various hospitality concepts, e.g. atmosphere created by focus on lightning, marriage of textures and colours to please the senses. How Technology works in Claridges? The expansion of the international hotel chains, in their vast majority, was accompanied and made possible by a process of standardisation and commoditization. Technological innovation has had huge impact on this expansion. Research data, which hotel chains keep and also have track record of ever changing customer needs is really important in order to expand the hotel chain as well as keeping an iconic image in the market. Claridges hotel has uniqueness which is to keep itself as one and only one hotel. It is part of group of hotels which is called Maybourne Hotel Group who has three big hotels (Claridges, Connaught, The Berkeley) in their portfolio and few other hotels internationally. Customers like to book online using Claridges website. Travel professionals in tourism industry also have online access available through website where they can make bookings on behalf of their customers. Booking online provides facility to customers to request anything extra they want to the hotel and that will fulfilled. Due to recent trend in technology and use of internet has changed the old perspective of booking via phone. A customer can book anywhere while sitting in airport or in a cab and as soon as they arrive at the hotel, everything is ready for them. It is very important to show in this document what are the strengths, weaknesses, opportunities and threats which are being faced by Claridges. This analysis shows this data using SWOT technique which can be applied to other life style hotels as well and will give sufficient information in order to take the required decisions. SWOT Analysis of the Claridges hotel Strengths Weaknesses Well-defined concepts with an unique identity and a modern character, taking into account the four levels of the hospitality product. Need to re-adapt constantly to the fast changing market demands. Diversity in guest experience. In some cases, hotel becomes the cultural attraction in itself Larger hotels groups cause lifestyle-fatigue through over-branding Low costs of soft branded distribution by the sharing of costs of distribution, technology and purchasing Low profitability as compared to box hotels Autonomous control over operations by the hotel itself, allowing the personal expression of passion for hospitality High maintenance and staffing costs Opportunities Threats Emergence of new soft brand distribution models: organization of independent hotels (e.g. Design Hotels Resorts) Global chains dominate supply through acquisition and development. They practise brand management across multiple brands (economies of scale) Design is becoming an element adopted by the various hospitality products (e.g. Accors backpackers concept Base) Emergence of low service stylised concepts or imitators Create programs that allow customers to spend all their money Aggressive down-pricing by box hotel chains to retain market share Needs and wants of the post-modern consumer: quality tourism, traditional hospitality, personal approach, sustainable hotels, the brand as a self image, diversity of experiences Familiar with travelling, nowadays consumers expect value and quality for their money. Effective use of Customer-Relationship-Management databases and customer-choice-modelling experiments can allow hospitality establishments to personalize products and services thus increasing satisfaction, retention and loyalty. Good informed and critical consumers Use of co-branding synergies with other lifestyle brands as the allocation to an existing Claridges brand name enables a quick transfer of the hospitality product values and contents to the client (e.g. Gordon Ramsay at Claridges Restaurant) Because of the unpredictable buying behaviour of the post-modern consumer, brand loyalty is difficult to achieve. Many consumers can no longer be easily segmented on the basis of education, income, social class and geographic origin. Utilisation of opinion leaders in the segment addressed and of the power of famous influencers (e.g. Famous hotel for George Clooney when he is in London) The consumer is wary to media, makes his choices and can hardly be influenced. ICT solutions for one-to-one marketing High cost level of ICT-investments Development of websites that convey the types of pleasurable experiences promised by the hotel and ensure pleasant browsing experiences High complexity of the global distribution model Conclusions By using the research methods and proper use of literature, it is quite apparent that technological innovation is inevitable and in hospitality, any establishment who does not believe in this will be out of the industry in no time. It is and will always be the case of being more innovative and creative in information technology and more strategic decisions are being taken by using proper IT research methods. It is imperative to keep up to date information systems in place if to succeed in the market is the goal. In future, it will not only the case of looking good and be more hospitalise but also to use core hospitality techniques along with good knowledge of customer needs. This knowledge can only be gained if proper information system is in place. Author believes that customer should have the power to customise the facility according to his/her needs. Hotel should accommodate customer and help him/her to customise as per requirement. This can only be done if hotel has sufficient information available which covers all expected and legitimate needs of any customer. Cline (2002) as well as Peacock (1995) point out the industrys slow and measured approach to IT and to innovation generally. But as the sophistication of technology increases (e.g. Fisk, 1999) it was suggested that a more organic or humanistic approach to IT is needed to make the technology more useable to the organisation, employees and customers. Effective innovation appears more at the operative level, at the point of sale. Creative problem solving, product remodelling, and effective marketing have been encouraged by technological change in other industries. New modes of service delivery have grown directly from the potential of new software (Barras, 1990). It is the imaginative coupling of new technology with new services and new modes of organisation which represents its real potential. (Martin Peacock Humphery Shaw, (1996); Bytes and Bias) Competition is fierce on the international hotel market and imitation of successful concepts is a proven method to attract new target groups. So it is no wonder that many of the ingredients which contribute to the lifestyle hotel experience, have been adopted by box hotels. Glocalisation, the combination of globalisation and localisation, has been introduced as a leading principle in marketing policies of chain hotels. In promotional campaigns of box hotels, the role of local culture as component of the hospitality product is highlighted by means of slogans like Think locally, act globally (Hilton Hotels) and International standards, local flavours (Claridges). While ten years ago design and style were unique selling propositions, nowadays they are minimum requirements to attract the sybaritic post-modern guest. Large hotel groups are even causing lifestyle-fatigue through over-branding and, at the same time, the number of low service stylish concepts is increasing with design becomi ng an element adopted by various hospitality products, e.g. Base, the backpacker concept of the Accor group. In this competitive struggle, the cornerstone of success for the lifestyle hotel product will be to pursue to satisfy the fast changing needs and wants of the post-modern consumer by offering an inimitable individuality and a full-balanced hospitality experience. The effective use of customer-relationship-management databases and one-to-one marketing actions has to be strengthened in order to be able to personalize products and services, thus increasing satisfaction, retention and loyalty. The quality of the staff will continue to be a key success issue because the lifestyle traveller seeks more than advice or recommendations. Hotel employees should not only be trained to manage the information exchange, but also be required to match guests to experiences. To perform such a consultancy task, they are expected to be informed about the hospitality product itself as well as its cultural environment (Freund, 2002). Furthermore, hospitality employees will be required to possess commercial skills based primarily on making the most out of each customer transaction by creating experiential programs that push the guest to spend the greater part of their money at the hotel. It should be noticed in this respect that consumers see food, accommodation and culture merely as elements of a greater whole relating to a total experience. Because of this, a relevant opportunity for lifestyle hotels, from a marketing perspective, consists in co-branding the property with a leading brand outside the tourism industry, e.g. fashion designers, retail companies, lifestyle brands. As the allocation to an existing brand name enables a quick transfer of the product values and contents to the client, co-branded hotels (e.g. Cerrutti, Armani and Bulgari Hotels) have a competitive edge in penetrating the market. However, co-branding in the hospitality industry requires a profound evaluation of both brand partners strengths and weaknesses, a strategy for the long term co-operation and, above all, a prudent implementation. References Freund de Klumbis, D. (2002), Seeking the ultimate hotel experience, paper originally presented at the XIIe International Leisure and Tourism Symposium ESADE-Fira de Barcelona, Barcelona, April 2002, and published in Gestià ³n en H, No. 11, May-June 2003, pp. 58-76. Naber, T. (2002), Chain or independent: box hotel or boutique hotel? lecture given at the Eurhodip Conference 2002 Hospitality Management in Europe: Moving into a New Dimension, Maastricht, May 2002. Andrew, G. (2001), Evolution of tourist offers: the importance of an individual hotel experience in an independent hotel chain, lecture given at the Eurhodip Conference 2001 The Hotel and Catering Trades for Employment and Economic Development in Europe, Venice, November 2001. Peacock, M., Information Technology in the Hospitality Industry, Cassell, London, 1995 Smith, T., Does Technology Drive History, The MIT Press, London, 1994 OConnor, Peter Using computers in Hospitality, Cassel, 1996. `Bytes and Bias: Technophilia in technology writing, (refereed conference paper for `Hospitality Information Technology Association Worldwide Conference, 1996). Ms. Rita Fernandas (2010); observations during meetings held with Ms. Fernandas, a receptionist at Claridges hotel. Online Sources: www.claridges.co.uk http://www.maybourne.com/page.aspx?id=4458 http://www.maybourne.com/uploadedFiles/Claridges/About_the_hotel/Claridges_London_English.pdf http://www.maybourne.com/uploadedFiles/Maybourne/Supplementary_Navigation/Travel_professionals/Downloads/Group_Guarantee_UK.pdf http://www.avlk87.dsl.pipex.com/martin/hospital.htm , (Hospitality managers who love computers too little?) by Dr. Martin Peacock

Sunday, January 19, 2020

English Holiday Homework Sample Essay

1. Read the supplementary reader ‘Robinson Crusoe’. Make a Reading Passport (atleast 6 pages) Find out more about the author and his works and write about it. Character sketch of Robinson Crusoe My favourite character(from the book) Summary of the book . 2. Project Work (P.P.T) ROLL NO. 1 TO 25 (Power Point Presentation) Topic – The concept of funfilled vacations has changed Introduction Concept of vacation in past Concept of vacation at present Difference between the two Reasons for change Conclusion ROLL NO. 26 ONWARDS Topic- Role models can influence lives Importance of role models Who is your role model and why? His/Her achievement in life Inspiration for you. Quotations 3. Prepare a speech in about 200-250 words (for SA1 assessment) Any one topic a. Today’s generation is a self centred generation. b. An eye for an eye makes the whole world blind. c. Success means- ordinary people doing extraordinary things 4. Compose a poem on ‘teenagers’. About 10-15 lines. ( half pastel sheet/chart paper) The Life Of A Teenage Girl  © Elise Look how she’s changed, Look how she’s grown, The personality changes I should have known The make up she wears, Each day it gets thicker Why is she doing this? To grow up quicker? The days she comes in She runs to her room Is it really possible, Too feel so much gloom? The tears in her eyes, Her heart as it breaks She will learn to realize Her minor mistakes I cuddle her in I miss times like this The young girl that smiled My gorgeous ‘Little miss’ Now her dancing, and prancing The games we did play Her sorrow, it drifts memories So many miles away I call her down As I do each time To ask her to share with me The troubles of her prime The response was different To the one I used to know She stared up at me She was beginning to let go The stories she told The rumours she’d heard No wonder my princess Had not said a word The thing she said next Opened my eyes To a world I’d never known A world of hurt and hated and lies ‘Mum’ she said As the tales unfurled ‘This is the life, Of a Teenage Girl 1. Source: http://www.bestteenpoems.com/poem/the-life-of-a-teenage-girl#le6rd4zSjZFzfIzB.99

Saturday, January 11, 2020

Critical Comparison of Two Frost Poems Essay

Frost attempts to bring to the reader his character ‘s experiences with the world. The thoughts of the character are limited to his immediate surroundings but through the poet ‘s careful pick out of words they echo to the reader ‘s own understanding, of the general concept of life and his world and his place. I will examine, two of Frost ‘s poems: The Road Not Taken, and Stopping by Woods on a Snowy Evening. I will, compare both poems by the effect of its words, sounds, and images and how this is significant and which effect does it have. The character in Frost ‘s poem The Road Not Taken has an immediate and acute interaction with his world as early as the first stanza. It manifests itself in the form of a crossroads , which for some time leaves the character agonizing for a choice . This contact is important : its existence signifies that life is not linear , and has not delineated a given path for an individual to take . They diverge into many , many roads , each with its own consequence and destination. The subsequent decision and step of Frost ‘s traveller opened up a multitude of implications of his interactions with the world . The traveller must have carefully studied and pondered over the better path or one that has more promise . His decision , in the end , was arbitrary Frost ‘s of the path ‘s grassy and wanted wear , on which stood the basis of his choice , was easily refuted by the line that followed : Had worn them really about the same . The poet gives no indication of difference nor anything striking that might impel his character from going to one path in preference to the other . He is then faced with this realization : no two paths are so similar that they can be mechanically compared . It echoes in a deeper understanding that in life , sometimes decisions are made without solid basis or moral certitude , and their value are just about the same – based on how the individual acts in his decision. Taking another look at the character ‘s sudden leap , we can offer another quiet observation : while he inspected one road To where it bent in the undergrowth , he took the other , as just as fair . We have already discovered that they were substantially the same path , and of the same quality . If we take a short look at a later stanza , we would see that Frost ‘s character had meant to save that way for another time ( Oh , I kept the first for another day . This thought , and the subsequent decision , stemmed primarily from the seeming grassy and wanted wear claim of one path. One important gem of thought to be found here is that in life , there are no absolute , predictable moments . Man was moulded with freedom of thought , will and choice . He is a dynamic being , and subject to capricious whims and moments of spontaneity . It is this freedom , in fact , that keeps him from being ensnared in stasis , and indecision He may act without apparent logical basis , and he need not even do so We are given another gem, in this spontaneous act : the traveller ‘s wilful act was rooted in a desire to break from routine . It was as if some inner desire impelled him to shy away from the normalcy of everyday life . This , to him , was a proud moment ( I took the one less travelled by that has made all the difference . His realization of its value elucidates the fact that Man should not entrap himself in cycles and routines , for there was a world out there that wanted wear , and has yet to be discovered. This act becomes that milestone in a person ‘s life where he becomes aware of his world , and how this one small action has a hundredfold meaning . It is not , however , altogether complete – though he has made the profound discovery of the meaning of his one choice , and its inherent great value , he is also made painfully aware of his humanity His regrets throughout the poem ( sorry I could not travel both . I doubted if I should ever come back , as well as the wistfulness of the title itself ( The Road Not Taken ) are at the heart of every human desire . Men are inherently imperfect , and cannot absorb the infinitesimal of the universe , much less all of the world ‘s experiences It is a bittersweet afterthought that how way leads on to way ‘ there was no going back to the original route . One is reminded at this juncture of the wise counsel of Ignatius of Loyola , that once a choice has been made and made irreversibly , then one should not fret over its being unmade : We can change its effects , but the act of choosing is over and done with.

Thursday, January 2, 2020

The United States Constitution And Its Fundamental Laws

The United States Constitution is unarguably the most imperative document regarding the United States and its citizens. The Constitution establishes America’s government and its fundamental laws we live by today. It fulfills and guarantees our basic rights as United States citizens. Within the constitution, the laws are split up into amendments which clarify and secure our privileges. Among those decrees lies the Fourteenth Amendment: which is the most important, yet controversial, one of all. The Fourteenth Amendment addresses citizenship rights and equal protection of the laws. This amendment foresees what it means to be a United States citizen and the protection and rights you deserve from the government. Ironically, controversy and debate has surrounded this amendment; which was proposed to create unity and security within the U.S. Since it originated in 1868, many different court cases have debated the literal meaning of being a United States citizen and the rights it ent ails. 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